T‑Mobile Brings 5G-Powered ABS, New Fan Experiences to MLB All-Star Week — Backed by America’s Best Network
July 10, 2025
T‑Mobile’s 5G network powers first-ever Automated Ball-Strike (ABS) challenge system at All-Star Game — in addition to first responder communications, on-site event operations, new broadcast cameras and more
Plus, exclusive customer perks for local fans around the Atlanta area, including Club Magenta, $1M prize giveaway and more
America’s Best Network is powering America’s favorite pastime. T-Mobile (NASDAQ: TMUS) is bringing the heat to MLB All-Star Week in Atlanta from July 11–15 with a full slate of innovative, 5G-powered experiences and exclusive customer perks with Magenta Status — for those both in the stands and at home. Here’s what fans can expect:
- Automated Ball-Strike Challenge System, Powered by T-Mobile. The 5G-powered ABS challenge system will make its Midsummer Classic debut, joining the Futures Game — which is using ABS for the third consecutive year at All-Star Week. The ABS challenge tech infrastructure runs on a private 5G network from T-Mobile’s 5G Advanced Network Solutions (ANS) for enterprise customers.
- T-Mobile 5G Batting Practice Show (5G BP). Fans tuning into T-Mobile 5G BP will enjoy never-before-seen angles of players warming up at Truist Park — including views from a new 360-degree drone and field-level perspectives from 5G POV cameras throughout the stadium and fan zones.
- Enhanced 5G Connectivity for Fans and First Responders. Fans at Truist Park and across Atlanta will enjoy boosted 5G speeds — and for the first time at All-Star Week, T-Mobile will utilize dedicated network slicing to deliver mission-critical 5G to MLB’s critical operations teams, ensuring the highest priority connectivity on our network.
- Efficient, 5G-Optimized Event Operations. T-Mobile is using 5G network slicing to power Non-Ticketed Entry via facial recognition, enhancing security and entry speed for credentialed staff. The Un-carrier is also unlocking rapid content delivery, so MLB photographers and content teams can upload and share content with fans at fastball speed.
- T-Mobile $1M Prize Giveaway. In partnership with Fanatics, T-Mobile is giving fans a taste of the exclusive perks Un-carrier customers enjoy with Magenta Status, dishing out $1 million in Fanatics FanCash — open to fans both at the ballpark and at home.
- Exclusive Magenta Status Fan Perks in Atlanta. T-Mobile customers can meet players and snag exclusive giveaways at Club Magenta, enjoy Home Run Derby perks like Fast-Lane stadium entry and a $25 concession voucher and score a free All-Star Week hat at local T-Mobile stores.